BLONI

Bloni is one of India's most internationally recognised independent fashion labels — Paris Fashion Week, Vogue Italia, Vogue UK, Vogue India, GQ Global, Forbes 30 Under 30. Founded by Akshat Bansal, Central Saint Martins trained, Saville Row apprenticed.

Full-stack overhaul of a website that was undermining a world-class label. No gender navigation, inconsistent ratios, misaligned colour scheme, poor performance, weak SEO. We rebuilt everything — added a Press section surfacing every Vogue and Forbes feature as SEO authority, integrated WhatsApp as a luxury conversion channel.